Why Tiramishow® Is Changing the Way We Experience Tiramisù

For decades, tiramisù has been served the same way: prepared in advance and brought to the table.

In recent years, more and more people are seeking experiences that engage and create a memory. From this evolution comes the Tiramishow®, the format developed by Merisù that lets guests watch their tiramisù being made.

The preparation becomes an integral part of the experience. Cream, coffee, savoiardi and cocoa are no longer hidden ingredients but protagonists of a visible and shared process.

Today, Merisù is present in Rome, Madrid and Wrocław and continues its international growth while maintaining the same idea: turning tiramisù into an experience to live, not just to taste.